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Erica Fitzsimmons, Account Manager

Erica Fitzsimmons is an Account Manager with the Herald Group and provides expertise in grassroots and grasstops outreach, issues campaigns, coalition development and new media strategies to assist clients in communicating their positions on issues to elected officials, news media, key stakeholders and consumers.

Prior to joining The Herald Group, Erica worked for the  U.S. Chamber of Commerce where she helped manage a $20 million grassroots voter education and issue advocacy campaign designed to turn out the business vote by highlighting key business issues held by targeted congressional candidates. In this capacity, Erica managed all facets of the integrated campaign including television and radio advertising, direct mail, phone calls, new media initiatives, and field operations. Erica also managed components of the Chamber’s political and membership fundraising, as well as the U.S. Chamber PAC. Prior to that, she worked in the Chamber’s Office of Congressional and Public Affairs where she supported the Chamber’s lobbying efforts on health care, tax, and energy issues.

Erica holds a BS in Political Science and French from the University of Richmond and is currently enrolled in the George Washington University Graduate School of Political Management.

 

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