Beyond the Beltway: The Herald Group Expands Field Offering
WASHINGTON, D.C. – June 8, 2016 – The Herald Group, a full service bipartisan public affairs and issues management firm, today announced the expansion of its field offering. Juliet Guerra, a director at The Herald Group, will be implementing the expansion of services, including multi-state grassroots and grasstops advocacy. Molly Cox, an account manager, will be assisting in field team and client management.
“The Herald Group has offered tailored and effective field services for some time now, with great success on behalf of our clients and their issues,” said Matt Well, managing partner at The Herald Group. “Juliet’s experience and relationships add another layer to an already robust program that we look forward to building upon.”
Prior to joining The Herald Group, Juliet was a senior project manager at Direct Impact, a wholly-owned subsidiary of Burson-Marsteller. She brings more than eight years of experience in corporate communications, public relations and contributes specific expertise in grassroots campaigns. Molly has been integral to field work on behalf of the firm’s current clients, having executed several successful campaigns on issues ranging from energy policy to comprehensive tax reform.
“Extending The Herald Group’s reach outside the beltway and increasing our presence in all 50 states adds tremendous value to our initiatives that will have a resonating impact for our clients,” continued Well. “Empowering advocates and constituents to take action is at the heart of what we do, so expanding our field offering comes at the perfect time for our growing firm.”
About The Herald Group
Based in the nation’s capital, The Herald Group offers the best of both worlds – the full-scale capabilities and reach of a large firm with the servicing and attention of a small firm. We create comprehensive, strategic campaigns combining innovative tools and tactics with sound communications strategies, to help organizations understand, adapt to and effectively leverage the high-stakes public affairs landscape with targeted, successful results. For more information, visit www.theheraldgroup.com.
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